UpNext: How Data Analytics is Used in Market Research
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Franklin Environmental Center, The Orchard-Hillcrest 103531 College Street
Middlebury, VT 05753 View in Campus Map
Closed to the Public
Pete McSherry ’06 (Economics), Senior Vice President, Platform Data Strategy, and Solutions, Epsilon, will give an overview of the market research space and speak to how data analytics is used within the market research, how it is used in personalization, and how different functional roles interact with data. Students attending will also gain a good understanding of the skill sets that help when first starting in market research.
- Sponsored by:
- Center for Careers & Internships
Contact Organizer
Sawyer, Jeffrey
jsawyer@middlebury.edu
802-443-5963